Controversy erupted from the makers of Pushpa 2, which made exaggerated claims about the ₹1000 crore pre-release earnings and Allu Arjun’s ₹300 crore fee. This article deconstructs the reports as artificial publicity stints likely profited by paid media promotions, with a comparison of industry norms, budget constraints, and historical precedents. The article is also on the questionable news portals like Track Tollywood, which propagates and hence promotes such fake news, asking viewers to think critically before doing so and question the culprits. Pushpa 2 merely follows the broader pattern of yellow journalism in entertainment media.