Instagram and Elon Musk’s X, formerly Twitter, have changed much since they now use TikTok-like short-form video features called Reels to attract users. Such developments, however are quite far from the original intention of the services, where Instagram is a photo-sharing application and X is a microblogging service. This article involves an examination of the addictive nature of short-form videos, their psychological and productivity-related consequences, and the societal effects of homogenized content. It offers practical strategies that users can undertake to mitigate adverse impacts of overconsumption towards healthier social media habits and digital well-being.
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